SERVICES


The national and European political levels are inextricably intertwined.

Our longstanding experience in industry and politics is the foundation for our professional consulting services in both arenas. Our services include strategic advice and practical support in meeting your challenges in the field of political communication, media monitoring, and the positioning in the political arena in Berlin or Brussels, as well as event and agenda management. 



ANALYSIS

The close monitoring and follow up of the public and political discourse is an important first step to make a project successful. However, the results need to be filtered and analysed. Statements by politicians have to be put in context and legislative processes need to be analysed  from a structural perspective, for example, who should be contacted when and how. In addition, the national and EU policy levels must be connected and brought together. ERSTE LESUNG filters the information gathered, analyses it and tailors it to your needs and required formats: 

  • Newsflashes
  • Regular reports
  • Special reports on noteworthy events (e.g. national elections)
  • Ad-hoc analysis on request 

Monitoring
Monitoring
Bridging different political arenas
Bridging different political arenas
Mapping / Administration
Mapping / Administration


STRATEGY

ERSTE LESUNG combines experience from politics and the industry in the political arenas of Berlin and Brussels. The interaction of different policy-making levels, the individual options in each phase and the knowledge of the processes and contact persons are our handcraft. We help you position your interests in the relevant political arenas, give advice when needed and provide you with a specialised team to assist you in the field of political communication.

  • Stakeholder mapping
  • Positioning and agenda setting
  • Reporting from, access to and organisation of high-level political events

Strategic Advice
Strategic Advice
Liaising to political contacts
Liaising to political contacts
Liaising to business contacts
Liaising to business contacts
Media Coaching
Media Coaching
Personal  Coaching
Personal Coaching


POSITIONING

A successful positioning of your interests in the political, economic and public sphere is key to achieving your goals. To cope with your long-term challenges, 

ERSTE LESUNG provides you with a tailor-made positioning strategy. We put you in contact with relevant decision-makers, set your interests on the agenda of the main stakeholders and represent you in important arenas.

  • Development of a positioning strategy
  • Planning and conduction of events
  • Network building
  • Exchange with and positioning in the media

Event-Management
Event-Management
Public Relations
Public Relations
Media Positioning
Media Positioning
Reputational Management
Reputational Management
Autonomous and official representation
Autonomous and official representation


VIsual Communication

A successful positioning and high quality events need not only a thorough understanding of the political system,  outstanding organisational skills and a broad network, but also a sophisticated visual concept. This is vital for your own visibility as well as for the public and political perception. Erste Lesung supports you with your visual communication and contributes to your success with the design of:


Invitations

Brochures

Infographics


Presentations

Dossiers

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